Original 1910 French advertising poster “L’Embrocation Chanteclair” by Mich (Michel Liebeaux)—a dynamic Belle-Époque image of an electrified athlete springing from a tonic bottle, rendered against a deep black ground with vibrant orange/green lettering.
Artist: Michel “Mich” Liebeaux (1881–1923)
Year: 1910
Size: 23.75 × 15.5 in (60 × 40 cm)
Printing: Stone lithograph on paper; Publicité WALL, Paris
Condition: A– (Excellent) — clean surface with tiny, age-appropriate touches; strong colour and crisp presentation
Authenticity: Original 1910 printing (not a reproduction). Includes our signed Certificate of Authenticity.
Mich—one of France’s early 20th-century advertising luminaries for cycling, automotive and sports brands—uses lightning-bolt energy and a stylised figure to sell performance and vitality. The graphic contrast of emerald highlights and gold typography against black gives the piece high wall impact at a versatile cabinet size. A striking Belle-Époque product sheet suited to Art-Nouveau/early-modern interiors, sports rooms, and collectors of French advertising.
Ships rolled in a heavy-duty archival tube, tracked & fully insured.
